by James Wakefield | Jan 20, 2021 | Amazon Knowledge, Amazon SEO, Amazon Strategy
I probably don’t need to tell you how important our mobile phones are, and the need to optimise your Amazon brand store for mobile, in 2021 as these vital devices are now in the pockets and bags of 5.2 billion people worldwide. You may not, however, be aware of the... 
by James Wakefield | Jan 10, 2021 | Amazon Knowledge, Amazon Strategy
Protect your brand on Amazon the right way As an Amazon vendor, you work incredibly hard to grow and protect your brand on Amazon – and scammers work equally hard in order to steal from you. It’s estimated that over 100 fake accounts pop up on Amazon every day... 
by James Wakefield | Oct 23, 2020 | Amazon Strategy, Amazon Knowledge, Analysis
An Amazon glossary is one of the most valuable resources you’ll need when starting your Amazon journey. Much like the Highway Code, when you’re learning to drive, a list of Amazon acronyms and other terminology* is essential. 3P – Third-party seller. A... 